I had to post this while I'm thinking and possibly doing a little research
New beetle convertible :cool
http://www.volkswagen.de/home/index_.htm
Found the answer and not telling:party
[Edited on 22-12-2002 by jenz58]
At first I ThoughtVW owned them all.
But then my instinct said they dont own Bugatti? Am i a fooool?
Rob.
Yep they do own them all and some more specialist firms.
Some of the recent extreme VW models are little more than test beds for Bently and Bugatti. (Passat W12 and Phaeton.)
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I didn't know that they owned Lamborg..... I can't spell it, but I can spell BENTLEY not Bently....
:rudolf
Yes VW do own them all. The question is, why??
SEAT makes a lot of money for VW in Spain, and Skoda are also selling very well. But how much money can VW make from three dead, or almost dead,
luxury brands??
No new Bugattis have been sold for decades. Several previous owners have tried to resurrect the great French marque from the 1930s, but each has ended
in failure. VW picked up the marque relatively cheaply but it will take mega $$$ to start the brand from scratch.
Now Bentley might be doing better but VW really wanted Rolls Royce and missed out. Now they have a marque that has been nothing but tarted up Rolls
Royces for 50 years - real Bentleys haven't been made since the 1930s. Once again, VW must start pretty much from scratch.
Same with Lamborghini. At least they made handfuls of great cars in the 1960s, '70s and '80s before going bankrupt several times under
different owners (VW bought them from a Singapore-based consortium who had gone broke trying to run the company). The Diablo is now out of date
compared with the latest Porsches and Ferraris, so VW has to start again.
I always thought VW should have bought Subaru instead of poncing around with these luxury wanker brands. At least the Subaru engine is a distant
relative of our familiar favourite.
What other dead luxury brands could VW buy and try to resuscitate? Auburn? Duesenberg? Horch? Wanderer? Wolesley? Cord? Packard? Tucker? They make
about the same amount of sense.
Meanwhile, the Golf and Polo fall further behind their competitors.
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| Originally
posted by 68AutoBug I didn't know that they owned Lamborg..... I can't spell it, but I can spell BENTLEY not Bently.... :rudolf |
Phil74Camper: I think you are spot on and a lot of people agree.
Funny thing in the Uk they can't sell many Seats or any Skodas.